Blog

Cases, breakdowns and ideas on AI and marketing.

AI AgentsAgentic AI

AI Agents in 2026: Why 40% of Projects Will Be Killed — and a Case From Those in the Black

Gartner: 40% of AI-agent projects will be canceled by 2027. We break it down on a case where an agent cut time to first reply from 4 days to an hour and cost per request by 45% — why some fail, some pay off, and what to do this week.

Anti-CrisisStrategy

Anti-Crisis Strategy 2026: How to Cut Costs and Blow Up Revenue While Competitors Wait for the Bottom

A downturn is not a time to survive — it is a time to overtake. A working anti-crisis strategy for 2026: where to cut costs without losing quality and how to grow revenue at the same time. With numbers from Harvard Business Review, McKinsey and Gartner — and a plan for this week.

AvitoLead Generation

Avito Promotion for EU-Based B2B: What Actually Works in 2025

A practical guide to using Avito as a B2B lead channel from outside Russia — profile setup, listing structure, and the tactics that move cost per lead.

AutomationAI

How We Integrated Claude into a SaaS Support Workflow (45% Cost Cut)

A walkthrough of how we embedded Claude into a SaaS support pipeline — triage, drafting, auto-resolution — and cut cost per request by 45%.

AutomationAI

How AI Automation Reduces Operational Costs by 40%

A breakdown of where businesses actually lose money on routine work, and how n8n + Claude brings it back without growing headcount.

Automationn8n

n8n vs Zapier: Why We Choose n8n for Enterprise

A fair comparison of two automation platforms on price, flexibility, data privacy and scale — from people who run them in production.

AutomationTelegram

Telegram Bot as CRM: Automation Case for an Agency

How a small agency replaced a clunky CRM with a Telegram bot — and why, for a team that lives in messaging, it worked better.